Adding Value To Enterprise System With Beacon Integration
The client is a Europe base leading real estate developer with a vision of developing smart cities using state-of-the-art technological infrastructure. The client has real estate properties across Northern Europe and wishes to bring all the visitors, business owners, and residents of the area on the same online platform.
Earlier, client's project was built on SharePoint. There was limitation in where stakeholder could not customize content after publishing it. Due to this, constant development was needed to customize content which in result increase the cost of the project. Hence, there was a need of system to minimize the expenses. There was manual process for server maintenance and backup which needed to be automated.
Apart from all these, individual sites consisting distinct content with rich look and feel for every organization, third party tools integration and secure file system access were also some of the other major requirements.
After intensive analysis of the client’s idea, and numerous brainstorming sessions, Azilen proposed a solution which would effectively fulfil the client request. The solution would allow the business owners of the area to create their accounts on the platform and map their social media accounts within this platform. Hence, all their marketing campaigns going around on multiple social media websites (viz. Facebook, Twitter, Instagram, etc.) would all be collected over the cloud and pushed onto the B2C mobile application via beacons.
While the mobile users would interact with the business owners via their smartphones, all the transactions would be captured and processed on the cloud to provide the B2B customers with real time data analytics and reports. This solution would help the entire area to grow with advanced technology, as the businesses would identify their markets better, and the consumers would benefit as well using their smartphones.
Tools & Technologies
- Single cloud platform to manage all content.
- Comprehensive B2B as well as B2C platform.
- Full Two-way communication with Wi-Fi enabled beacons.
- Custom outdoor and indoor maps with navigation.
- Heat map generated by beacon transactions.