Enterprise eCommerce Web Portal | Case Study
Azilen Technologies, azilen-logo

Automotive

Cloud-based eCommerce Web Platform for Automotive Industry using Magento 2.0

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About Client

The client is one of the largest suppliers of the automobile spare part in Norway with office in Halden. The company services over 10,000 customers and ships over thousands of parcels across Norway every week. The client catalog consists of nearly 600,000 spares of more than 30 brands. The prime motive of the client was to offer B2B and B2C eCommerce platform for the customers and integrated with the company’s ERP system.

Business Requirement

The client had an existing system that retrieved the most compatible spare parts based on the vehicle registration number or by vehicle make, model and series. In this process, some of the major challenges that were faced by the existing system are as follows :

  • The information of the spare part is being stored under different entities. These entities belonged to multiple third party tools, which ultimately resulted in dependency on third party tools. So there was requirement of smooth data processing from these third party tools.
  • There was need for content management system for each product. With the absence of CMS in existing system, the vendor has to approach to client for each and every minor modifications of the product information. This was a quite tedious job & so it was necessary to implement the content management system for easy data processing & editing.

Strategic Roadmap for Automotive Ecosystem

A hefty audience of 10,000 customers with scattered data, absence of CMS, the daily operations & functional smoothness of processes were unanswered by the existing system. Azilen analysed the current ecosystem with its pain points and formulated a strategic roadmap for an integrated Automotive eco-system. Based on thorough analysis and multiple brainstorming workshops, a holistic phased structure was designed, catering to end-to-end business processes.

  • Azilen analysed the current ecosystem and suggested them a single Automotive System integrating all the separated components together in a single environment.
  • Industry trend analysis combined with Azilen’s idea inventory, helped them enhance their business model to establish a strong Digital Transformation Journey.
  • Ideation and brainstorming of new ideas were done to ensure that the business objectives are met throughout the implementation of new solution.
  • Azilen concluded on implementing a Unified Automotive Platform, which integrated all the scattered components and increased operational efficiency of the inventory, supply chain and delivery operations.

Journey Highlights

Eco-system Analysis | Solution Transition Scenario | Industry Trend Analysis | Comprehensive Technology Evalution | Tech Implementation Strategy

The Solution

Azilen Technologies analyzed the requirements and came up with a solution of an eCommerce portal based on Magento 2.0 platform. The main reason behind selecting Magento 2.0 is that it is compatible with multiple platforms. Besides that, with Magento 2.0 there is observed considerable performance enhancement, almost of 20% as compared to older versions.

The eCommerce platform was integrated with multiple tools such as AutoData ERP, TecDoc, AIS & VPC for optimal product information processing.

  • Advance search of spare parts based on vehicle registration no. or by selecting brand, model and variant details.
  • Our team designed and implemented a combination of Content Mnagement System and web shop that is multilingual. As there are range of customers purchasing products from our client this was necessary to implement.
  • The eCommerce portal was integrated with several third party tools, namely-AutoData ERP, TecDoc, AIS and VPC with the system for optimal processing of products.
    • AutoData ERP was being used by the client for internal data management. The eCommerce platform integrated with ERP fetched data such as spare part description, inventory, price, customer details, delivery details, shipping methods and other essential information.
    • TecDoc offers faster access to structured, complete and updated vehicle and spare part information for Norwegian region and EU nations.
    • Automotive Information System is a centralized system for vehicle registration information and associated TecDoc ID.
  • Payment Gateway Integration - KLARNA, a Swedish e-Commerce company that provides payment services for online storefronts.
  • Store location of the client is displayed on the Google map. Users can serach the nearby stores by key in necessary information like address, postal code or street name.
  • Enhanced business agility and productivity.
  • Secure payments.
  • Easier maintenance and upgrades.
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Solution Benefits

  • Powerful Built-in-features with Magento 2.0.
  • Multi-Language.
  • Third party Integration.
  • Built-in responsive design.
  • Efficiently import data.
  • Performance Optimization.
  • Simplified and Intuitive end-user experience.
  • Create and showcase interactive survey.
  • Easy manageable and control of presentation.
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