When you run a regulated B2C business in Europe – banking, insurance, HealthTech, telecom – you live in a world where customer trust is your license to operate.
Every product launch, every new partnership, and every vendor decision depends on how well you protect customer data.
The tricky part? Growth often means data moves across borders, and the moment EU personal data leaves the EU/EEA, the GDPR maze begins.
Over the past few years, we’ve seen more leadership time spent on cross-border compliance than on the technology itself. And that tells you something: regulators expect you to get this right, and customers reward those who do.